Description

TruePOP 2.0

Targeted muscle hydration that builds the top. The show-day pop your customers have been asking for, redesigned from the ground up.

You told us what you missed.

We listened.

When we launched GO All Out, customers loved the whole-body hydration and fill. But a clear message came back from the ring: “We need the top back.” That targeted muscle pop in the loin, the shoulder expression, the show-day shape that made the original TruePOP a barn favorite.

GO All Out wasn’t built for that. It was built to fill the entire animal. So we went back to the drawing board.

TruePOP 2.0 is engineered to drive water directly into skeletal muscle — the big, visible muscles across the top that judges see first.

We added vanilla flavor so they clean the bucket. And a touch of B12 to support energy and red blood cell production heading into show weekend.

Eight ingredients. One job. Build the top

Which One Is Right for You?

• Pick TruePOP 2.0 when… Your animal has frame and lower body but needs more expression across the top. You want the loin to pop, the shoulder to round out, and the rib to show shape. You want a simple, targeted formula that does one thing and does it well.

• Pick GO All Out when… Your animal needs total body condition — more fill everywhere, including the lower third, flank, and gut. You want whole-body hydration, maximum bloom, and a complete electrolyte and antiinflammatory stack for show weekend.

• Pro tip: Some exhibitors use both — TruePOP 2.0 for three days for muscle shape, then add GO All Out the final 48 hours for whole-body fill.